EBOOK:
Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
EGUIDE:
IT leaders are used to doing more with less, but the pandemic has forced many organisations to reassess whether the way processes have always been run, is optimal. With people having to work from home, many organisations have needed to automate previous manual tasks, in order to remain operational.
EZINE:
In this week's Computer Weekly, we examine the role of green tech in helping businesses contribute to the government's 2050 net-zero targets. We also talk to Spotify about the importance of open source for the music streaming service and how hybrid working is evolving as the post-pandemic workplace continues to change. Read the issue now.
WEBCAST:
Operatix is an international expert at creating meetings and opportunities for great tech companies. Watch this video to see why Operatix uses Priority Engine™ from TechTarget to boost meeting acceptance and opportunity yields, reduce no-shows and increase their ROI.
WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
RESEARCH CONTENT:
Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
INFOGRAPHIC:
Staying with a legacy ERP system may be the right decision for a company, but many organizations must modernize their legacy ERP to stay competitive in their industry. Here's a look at the five "Rs" of modernizing a legacy ERP system and how to decide on the right approach.
RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
EZINE:
In this week's Computer Weekly, we look back at the UK government's AI Safety Summit and assess what it achieved – and what it didn't. Our latest buyer's guide examines the future of business software and modernising legacy applications. And we find out how the UK PSTI Act aims to protect your smart devices. Read the issue now.
